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Case StudiesThe Opinion Factor senior executive team has been working within the industry on a global scale for a combined 25 years and have gained extensive knowledge of the market, client needs, and client expectations. A few examples of the types of studies Opinion Factor conducts for its clients: Brand AwarenessA hospital hired Opinion Factor to conduct a brand awareness study for a new cardiac wing. The study results were used to develop a new media campaign Customer SatisfactionA major financial institution conducts customer satisfaction tracking studies to adapt advertising and product development to changing consumer attitudes and needs Online Concept TestingA Consumer goods manufacturer hired Opinion Factor to conduct adaptive conjoint analysis during the planning stage of a new packaging concept. Based on the results a new product was launched. Political CandidateA prominent political candidate hired Opinion Factor to conduct Voter ID, Issues Polling and Get out the vote (GOTV) calling; he was successful in the general election. Executive InterviewsA Fortune 1000 end-client uses Opinion Factor for international C-level in-depth interviews. Results help them stay current regarding industry purchase behavior issues. |
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To contact us:If you have a project to discuss or need a proposal, please complete the "Request Quote" form or contact us by email at: info@OpinionFactor.comAll Rights Reserved © 2006 Opinion Factor, Inc. |
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